Sei Moon (she/ her)

Sei Moon (she/ her)

Sei Moon (she/ her)

Fractional CPO (Chief Product Officer)
Digital Strategy Consultant
The 'Get Sh*t Done' Person

Fractional CPO (Chief Product Officer)
Digital Strategy Consultant
The 'Get Sh*t Done' Person

Fractional CPO (Chief Product Officer)
Digital Strategy Consultant
The 'Get Sh*t Done' Person

Straight-talking Product & Strategy person with a track record of helping Founders and Execs figure out what to do and then making it happen.

Straight-talking Product & Strategy person with a track record of helping Founders and Execs figure out what to do and then making it happen.

Straight-talking Product & Strategy person with a track record of helping Founders and Execs figure out what to do and then making it happen.

1. What I Do

1. What I Do

1. What I Do

For startups

For startups

For startups

I enjoy taking on hands-on Product Leadership roles (CPO, Head of Product) on an interim or fractional basis, mostly with early-stage startups. I typically spend 1-3 days per week with the team. These engagements last 3-12 months with a goal such as launching an MVP.

I enjoy taking on hands-on Product Leadership roles (CPO, Head of Product) on an interim or fractional basis, mostly with early-stage startups. I typically spend 1-3 days per week with the team. These engagements last 3-12 months with a goal such as launching an MVP.

I enjoy taking on hands-on Product Leadership roles (CPO, Head of Product) on an interim or fractional basis, mostly with early-stage startups. I typically spend 1-3 days per week with the team. These engagements last 3-12 months with a goal such as launching an MVP.

Sometimes, my role is that of a coach or advisor, working directly with a founder who is new to Product or a junior Product Manager who needs up-skilling.

Sometimes, my role is that of a coach or advisor, working directly with a founder who is new to Product or a junior Product Manager who needs up-skilling.

Sometimes, my role is that of a coach or advisor, working directly with a founder who is new to Product or a junior Product Manager who needs up-skilling.

For established organisations

For established organisations

For established organisations

Established organisations hire me to lead Digital Transformations or other change projects that involve process and technology improvements.

Established organisations hire me to lead Digital Transformations or other change projects that involve process and technology improvements.

Established organisations hire me to lead Digital Transformations or other change projects that involve process and technology improvements.

I am both a 'thinker' and a 'doer' which means my projects often incorporate execution of a strategy. Where the in-house team lacks the necessary skills or bandwidth, I can help hire the right people, find a well matched third-party or offer support with my own team at Moonstory Studio.

I am both a 'thinker' and a 'doer' which means my projects often incorporate execution of a strategy. Where the in-house team lacks the necessary skills or bandwidth, I can help hire the right people, find a well matched third-party or offer support with my own team at Moonstory Studio.

I am both a 'thinker' and a 'doer' which means my projects often incorporate execution of a strategy. Where the in-house team lacks the necessary skills or bandwidth, I can help hire the right people, find a well matched third-party or offer support with my own team at Moonstory Studio.

3. What They Say

3. What They Say

3. What They Say

Stephen Griffiths

CEO & Co-founder, Zelfio

Sei’s work has been key in us developing our Value Proposition, Positioning and Go-To-Market strategy. Our future success will be built on this work. She is a joy to work with, understands the dynamics of the business and is a true expert.

I helped Zelfio work out Product-Market-Fit in 2023.

Stephen Griffiths

CEO & Co-founder, Zelfio

Sei’s work has been key in us developing our Value Proposition, Positioning and Go-To-Market strategy. Our future success will be built on this work. She is a joy to work with, understands the dynamics of the business and is a true expert.

I helped Zelfio work out Product-Market-Fit in 2023.

Stephen Griffiths

CEO & Co-founder, Zelfio

Sei’s work has been key in us developing our Value Proposition, Positioning and Go-To-Market strategy. Our future success will be built on this work. She is a joy to work with, understands the dynamics of the business and is a true expert.

I helped Zelfio work out Product-Market-Fit in 2023.

Anna Jones

Co-founder, AllBright

Sei clearly knows what she is doing and drives pace and progress... she’s great with numbers, digital technology and people. I’d definitely recommend her for any team that’s serious about getting results.

I helped AllBright as Interim Head of Product in 2020.

Anna Jones

Co-founder, AllBright

Sei clearly knows what she is doing and drives pace and progress... she’s great with numbers, digital technology and people. I’d definitely recommend her for any team that’s serious about getting results.

I helped AllBright as Interim Head of Product in 2020.

Anna Jones

Co-founder, AllBright

Sei clearly knows what she is doing and drives pace and progress... she’s great with numbers, digital technology and people. I’d definitely recommend her for any team that’s serious about getting results.

I helped AllBright as Interim Head of Product in 2020.

4. Work With Me

4. Work With Me

4. Work With Me

Relationships are strange. Sometimes they work, sometimes they don't - and that's okay. I've found the best way to figure out whether we'll work well together is to start with a quick chat, maybe work on something small, and then be honest with each other about whether we'd like to go further.

Relationships are strange. Sometimes they work, sometimes they don't - and that's okay. I've found the best way to figure out whether we'll work well together is to start with a quick chat, maybe work on something small, and then be honest with each other about whether we'd like to go further.

Relationships are strange. Sometimes they work, sometimes they don't - and that's okay. I've found the best way to figure out whether we'll work well together is to start with a quick chat, maybe work on something small, and then be honest with each other about whether we'd like to go further.

That said, here are a few things that could help you figure out if I'm who you're looking for.

That said, here are a few things that could help you figure out if I'm who you're looking for.

That said, here are a few things that could help you figure out if I'm who you're looking for.

  • My favourite projects have a combination of strategy work, product development, process setting and coaching.

  • I have a strong bias for action and will always favour testing, learning and refining over drawn-out planning and analysis. I'll do what works. If you're rigorous about specific methods or frameworks, I'm not your person.

  • I love fast-paced environments but hate chaotic rushing. Figure that.

  • I'm not a 'Yes' person. I will challenge you, and will expect to be challenged in return.

  • Though I am outgoing, meetings with no agenda, long conversations and random phone calls drain me. No, thank you.

  • My favourite projects have a combination of strategy work, product development, process setting and coaching.

  • I have a strong bias for action and will always favour testing, learning and refining over drawn-out planning and analysis. I'll do what works. If you're rigorous about specific methods or frameworks, I'm not your person.

  • I love fast-paced environments but hate chaotic rushing. Figure that.

  • I'm not a 'Yes' person. I will challenge you, and will expect to be challenged in return.

  • Though I am outgoing, meetings with no agenda, long conversations and random phone calls drain me. No, thank you.

  • My favourite projects have a combination of strategy work, product development, process setting and coaching.

  • I have a strong bias for action and will always favour testing, learning and refining over drawn-out planning and analysis. I'll do what works. If you're rigorous about specific methods or frameworks, I'm not your person.

  • I love fast-paced environments but hate chaotic rushing. Figure that.

  • I'm not a 'Yes' person. I will challenge you, and will expect to be challenged in return.

  • Though I am outgoing, meetings with no agenda, long conversations and random phone calls drain me. No, thank you.

5. Misc.

5. Misc.

5. Misc.

I love dogs.
Hario V60 drip, defo.

I love dogs.
Hario V60 drip, defo.

I love dogs.
Hario V60 drip, defo.

Still reading?

Still reading?

Still reading?

Let's get to know each other.

Let's get to know each other.

Let's get to know each other.

© Moonstory Ltd. 2023